Archive for January, 2010

How to make temporary tattoos?

Each year sold million Temporary Tattoos not an exaggeration at all.

If you want to buy temporary tattoos personalized with your logo or design, then I comment some important things to bear in mind:

Non-toxic and hypoallergenic inks

The Tattoo is applied to the skin, therefore it is imperative that the inks used in printing are tattoo hypoallergenic and nontoxic (Keep in mind also that the young audience is one of the most used temporary tattoos).

To be sure, is that request a certificate from the manufacturer provided by an independent laboratory to confirm both ends. If the company does not provide such a document, you may not meet the regulations to reduce the cost. Watch this: is important!

There two printing methods of the Temporary Tattoos.

The first is the most appropriate in terms of quality, is offset printing. This technique ensures excellent print quality and a seamless transfer to the skin.

Print a batch of tattoos large offset on a leaf . Offset machines are not designed to print only some pages: once the machine is installed and the inks and printing plates prepared production is released for at least 5000 sheets. (Throwing an impression with fewer leaves would increase the cost per unit.)

The second technique used for printing Temporary Tattoos screen printing. It is used to lower amounts, but the result is incomparable with that of offset.

What is the difference? screen printing, the number of dots of ink to mm is significantly lower than that achieved with offset printing, so image quality is lower and, especially, the level of detail. The advantage of doing offset is that you get the print quality of a photo. Finally, as the screen printing is used primarily for small businesses, please make sure that the inks are safe.

Screen Printing – What technique is this?

The screen printing is a printing technique used in the method of reproduction of documents and images on any material, and consists of transferring ink through a mesh stretched on a frame, the passage of the ink is blocked in areas where there is no image using an emulsion or varnish, leaving open the area where the ink pass.

It is used to print: Hats, umbrellas, shirts, mugs and any object with a flat or relatively flat.

The mesh areas to spread the template that let the ink to print a clear image on the substrate. He spends a roll or a trowel to apply the ink.

Features screen printing

1. Widely used – to print plastic, textile, metal and many other materials.

2. Good print thickness up to about 20 micron for passage.

3. Very good print quality.

4. Good resistance to sunlight – can be used for products for external use

5. Wide range of ink options

6. Marking large areas – up to 3-4 meters

7. You can reuse the photosites.

Print a logo to increase brand awareness has always been one of the best techniques to promote your company or products. It is usually used for printing screen printing advertising items when the design contains less than 4 colors.

Temporary Tattoos – Allergy Durable

The temporary tattoo is a gift cheap publicity and fashionable, many famous brands distributed stickers to apply on the skin, and often aimed at children.

But few have actually assessed the risks they are taking.

Do not forget that the temporary tattoo is applied directly on the skin of children and stays fixed for 5 to 7 days, leaving time for the components are widely available in the body tissues of children. So it is not just a sticker but a product must meet the requirements of the cosmetics industry.

In the composition of some semi-temporary tattoos, is Paraphenylenediamine, causing delayed allergies. The result: the tattooed area becomes swollen, red and irritated. More seriously, this allergy can lead to long-term hypersensibilizacion.

Certain inks used, especially in China, contain substances CRM (cancer).

How can I be sure that the temporary tattoos that his company plans to distribute 100% safe for children? What products do not contain toxic and does a not cause allergy, eczema, or worse … Cancer?

Without going into details horribly complicated chemical composition of the inks, we give below the broad outline of what needs to check to make sure the quality of temporary tattoo:

• It is highly desirable that tattoo on the back of the components appear. If your provider does not provide them, they probably used toxic substances.
• The tattoo is a cosmetic product and as such has to meet the cosmetic standards, otherwise you are taking considerable risks. Beware of using silk screen printing, dermatologists because they doubt the conformity of the inks of the ink line. Others testify that there is nothing but problems with henna tattoo.
• The first thing you must ask are FDA licenses are ink and adhesive. Do not ask for temporary tattoos without having received these documents. You are going to distribute temporary tattoos and you will be legally responsible to the consumer. Imagine what it may cost hypersensibilizacion compensation for a lifetime.
• Two other documents are essential: A copy of the tests and TUSD RIPT. These tests are a panel of about a hundred people and determine if there is a risk of allergy late. Your provider must provide these documents.
• With the above documents, you toxicological you assure the quality of the product. Companies specializing in cosmetic always ask you even more assurance that the absence of ingredient of animal origin or certificates MSDS.
• One last tip on the quality of the tattoo himself. Many printers in Europe or Asia using an adhesive layer much wider than the design itself. The consequence is that the tattoo is going to be the first friction, or leave stains on clothing. A quality tattoo lasts 5 to 7 days in the skin.

Make Money with Chitika

Chitika is a contextual advertising company, which is market-driven U.S. and Canada only. But don’t exclude sites written in other language such as Spanish, as long as you target market is available on chitika options.

Using Chitika is a great way to monetize our blogs, but being accepted is very difficult to ask for very specific requirements such as: traffic of your website, SEO optimization, and as mentioned earlier that the majority of your visitors are from countries North America. If you do not have a high number of visitors from these countries is better to use other systems to earn money.

However if you have a large number of visitors from the U.S. and Canada. This is a great opportunity that you cannot miss. Chitika runs a referral program that pays for both advertisers $ 25 once the customer has invested $ 100 with them, as for referrals won 10% of all referrals that they may win.

Payments can be made through PayPal to the amount of $ 10 and $ 50 by check.

How to Increase Sales Through Promotional Marketing

Market developments are not always on our side. The causes are multiple, but when sales go down we can use the Promotional Marketing, A tool that can help us be successful as long as we know professionally manage.

How can we increase sales with promotional marketing?

Promotional marketing is a series of techniques integrated into the Marketing Plan, which aims to achieve a number of specific targets across different stimuli and time-bound actions aimed at a target determined.

The objective of a promotion is to offer the consumer an incentive for the purchase or acquisition of a product or service in the short term, resulting in a temporary rise in sales.

If we are to achieve the success of our promotion is necessary to start with:

• Originality. They must provide a dose of novelty and innovation to our promotions, because otherwise we will go totally unnoticed.
• Full identification of target. This will promote greater ratio positive response.
• Incentive “Ad Hoc”. Every promotion should be focused to target.
• Temporary. When we do it? When are sold more or less? Answering these questions is part of success and is a strategic decision, which it must be borne in mind is that should not persist in time.
• Promotional Mix. In the planning Coupon must include a variety of incentives and strategies.
• Being proactive. Knowing how to take advantage of potential opportunities that arise, and do not expect us to lose sales, to use the Promotional Marketing.

Objectives:

Logically, have to be consistent with the campaign communication included in the Marketing Plan, with perfectly defined if it is indeed timely, for example, the opening of a new point of sale or due to a continuity strategy. Mainly emphasize:

• Increase sales
• Counter competitor actions
• Acquire new customers
• Enhancing the brand
• Generate economic liquidity
• Loyalty
• Introduce new products
• Motivate sales teams
• Strengthen the publicity campaign

Common Techniques

Perhaps activity in this area is where they provided a greater degree of creativity for better results, but be aware that the idea would be copied quickly. Among the different techniques highlight:

• Events. They are taking advantage of promotions that are made the call and assisted by a target audience to a promotional activity of a company.
• Competitions. Perhaps it is a classic promotional marketing, but they continue to be successful, because in most cases requires active participation of the individual.
• Loyalty Programs “costumer focus”. The customer has become the hub of all commercial and business strategy, so this activity was enhanced under the name of Relationship Marketing.
• Economic Developments. We include all those who have some kind of financial reward: direct discounts, vouchers or discount coupons.
• Product Promotions. Delivery of free samples or sampling, increased delivery of product for the same price, tastings, and gift product.

And finally never forget that products must be of the quality and identical to those that is traded, delivery times should be minimal and of course, observe all that is communicated in the promotion.